Optimize Black Friday for Maximum Profit: 5 Winning Strategies

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Choose the right offers
A selection with exclusive offers will be in our following posts, don't miss it

Warm up the audience in advance
Use pre-sale teasers to warm up the audience.

Control the budget and adjust bids.
Allocate the budget for testing new hypotheses, focus on ТОР offers, and choose the most competitive bids.

Adapt your creatives and landing pages for mobile audiences.
The majority of views will come from mobile devices, as mobile traffic is much cheaper and easier to work with.

✅ Always have a “Plan B”
You should have different options of creatives, backup budgets, and a variety of traffic scaling approaches at the ready. It's also important to have backup landing pages and technical support ready to go.

Save & implement them.
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