Royal Partners | iGaming affiliate program| In-House offers | CPA/RevShare/Hybrid

Hey everyone,

The iGaming industry in Asia has been experiencing significant growth in recent years, with Japan emerging as one of the key markets in the region. As the world's third-largest economy, Japan presents immense opportunities for affiliates looking to tap into the lucrative iGaming market. In this blog post, we will explore the state of the iGaming industry in Japan and provide some valuable insights for affiliates who are interested in the region.


Japan has traditionally been known for its conservative stance on gambling. However, recent developments have shown a shift in the country's attitude towards the iGaming industry. In 2018, the Japanese government passed a landmark legislation legalizing casino gambling, opening doors for integrated resorts and online gambling platforms. This move has paved the way for a thriving iGaming industry in Japan.

One of the key factors contributing to the growth of the iGaming industry in Japan is the country's large population and high internet penetration rate. With over 126 million people and a tech-savvy society, Japan offers a vast customer base for online gambling operators. Moreover, the Japanese culture's affinity for gaming and entertainment further fuels the demand for iGaming services.


For affiliates looking to enter the Japanese iGaming market, it is important to develop a detailed market entry strategy. Here are some key considerations:

• Localize Your Content: Japan has a unique culture and language, and it is crucial to adapt your content to resonate with the local audience. Translating your website and marketing materials into Japanese and incorporating culturally relevant elements can significantly enhance your chances of success.
• Understand Customer Preferences: Japanese consumers have specific preferences when it comes to iGaming. Conduct thorough market research to understand their preferences, such as preferred game types, payment methods, and user experience expectations. Tailoring your offerings to meet these preferences can give you a competitive edge.
• Build Partnerships: Establishing strategic partnerships with local affiliates, influencers, and industry stakeholders can help you navigate the Japanese market more effectively. Collaborating with trusted partners who have a deep understanding of the local market can provide valuable insights and access to a wider customer base.
• Focus on Mobile: Japan is a mobile-first society, with a significant portion of the population accessing the internet through smartphones. Ensure that your iGaming platform is optimized for mobile devices and offers a seamless user experience across different screen sizes.
• Embrace Responsible Gambling: As the iGaming industry grows in Japan, there is an increasing emphasis on responsible gambling practices. Incorporate responsible gambling measures into your platform and educate your users about the importance of responsible gaming.

As we’ve already mentioned, Royal Partners is soon to expand to the Japanese market. Stay tuned and don’t miss it out!

Best,
Royal Partners

Hey everyone,

A piece of exciting and fresh news is here, straight from the oven. Today, Royal Partners has added not one but to GEOs to the current pool - Turkey and Azerbaijan.


We’ve been talking about the expansion to the East for quite some time, we’ve already discussed Asian region and the numerous opportunities it provides. Yet, we managed to add these two GEOs to the current pool before the Asian countries. Why so? Both Turkey and Azerbaijan are very popular among affiliates. And we’re not talking only about the iGaming affiliates. Let’s find out what makes these two GEOs so lucrative.

• They both are large and growing markets. Both Turkey and Azerbaijan have large populations, providing a potentially massive amount of referrals for the iGaming affiliates.
• Favourable regulations. Both countries have relatively favourable regulations when it comes to the iGaming industry. Although online gambling in Turkey creates more of grey area, iGaming affiliates still can operate freely. In Azerbaijan, online gambling is legal and regulated, providing a clear framework for affiliates to operate within.
• Growing interest in online gambling. Both Turkey and Azerbaijan have seen an increasing interest in online gambling in recent years. High internet penetration helps with this and means that iGaming affiliates can easily reach a large number of potential referrals through various online marketing channels.

There’s another huge pro about these two GEOs. Cultural similarities. Turkey and Azerbaijan share many of them. This makes it easier for iGaming affiliates to understand and connect with the target audience. Since they are neighbouring, many people from both countries travel back and forth which provides a great opportunity for cross-promotion. Try leveraging this to increase conversion rates and attract more referrals.

Don’t miss out the brand new GEOs and reach out to either your affiliate manager or our support team.

Best,
Royal Partners

Hey everyone,

The first day of autumn is here and we're here with the exciting news! Royal Partners is now on X.


X (formerly Twitter) is a great way for us to build a community of iGaming enthusiast and communicate with you directly and open to public.

Expect a ton of cool and fun content there! Our X profile is a great way for you to reach out to the team directly or have fun and just quick chat with us.

It's worth paying a visit to the profile if you're a streamer since we've already planned many activities from our Influence department.

We're looking forward to seeing you there!

Once again, here's the X profile. Go check it out!

Best,
Royal Partners

Hey,

We've got a couple of quick but very important updates for the affiliates.


Update number one is the brand new Security system.

2FA (Two-Factor Authentication) is now mandatory for security purposes. If you haven't set it up yet, you'll receive a notification in the personal account. The change is made due to prevent any attempts to break into the personal account of our affiliates.

Update number two is the simplified payout process.

From now on the payout process is as simple as ever. All you have to do is to add your payment details to the personal account and you're good to go to start requesting withdrawals (only for RevShare affiliates).

Here's how you can do it.

Firstly, add your payment details in the 'Wallet' section and reach out to your affiliate manager to confirm them.

Secondly, create a withdrawal request with a couple of clicks. Once you're in the 'Wallet' section, click the 'Withdraw' button, fill in the form and submit it. Make sure that a request doesn't exceed your payout limits by asking your affiliate manager.

A withdrawal request shall be submitted from the 3rd to the 5th day of the month following the reported period (month). If you miss the deadline, the funds will simply remain on your balance until the next month.
Automatic withdrawal requests can also be set up by adding a new payment via the 'Scheduled Payments' in the 'Wallet section'. Select the currency, payment details and enter desired withdrawal amount.

Best,
Royal Partners

Hello everyone,

The last week we added a couple of popular GEOs to the current pool (Turkey and Azerbaijan) but this time we have not only a new GEO but a whole brand new region. Please welcome the latest addition to our pool - Japan.


We've already spent so much time talking about the Asian region and Japan in particular (check the description of the Japanese market a couple of blog posts above). And now it's finally happening. Royal Partners is now accepting traffic from Japan.

One of our In-House products, FRESH, has already been localised and redesigned according to the Japanese preferences. We've added a cute mascot as well! Feel free to use it in your ad campaigns.

We're looking forward to hearing your feedback about the new GEO and updated visuals of our FRESH.

But that's not all. Soon a big surprise is expected! Stay tuned by following our socials and stopping by at the website from time to time.

Best,
Royal Partners

Hello everyone,

Today we sat down and chat with one of our beloved affiliate managers Ksenya about her daily routine.

Enjoy the read!


As an Affiliate Manager, your role is unique and multi-faceted. Can you share some of your daily high points, and perhaps a fun anecdote or two?

As an Affiliate Manager, my role is indeed unique and multi-faceted. Here are some of the highlights of my daily routine.

Talking to the Affiliates: One of the key aspects of my role is to maintain regular communication with the affiliates. I engage in conversations through emails, phone calls, and sometimes even in-person meetings. This allows me to build strong relationships with them and understand their needs and concerns.

Discussing Plans: I regularly discuss plans and strategies with my affiliates. This involves brainstorming ideas, setting goals, and creating action plans. It’s exciting to collaborate with the affiliates and come up with innovative ways to promote our In-House iGaming products.

Staying Updated on iGaming Trends: To stay in loop of the iGaming affiliate marketing, it is crucial to stay informed about the latest trends in the industry. I dedicate time to research and analyze market trends, new technologies, and emerging opportunities. This helps me provide valuable insights and guidance to the affiliates.

Analyzing Performance Metrics: Tracking and analyzing performance metrics is an essential part of my daily routine. I review the affiliates’ performance reports, conversion rates, and revenue generated. This data helps me identify areas for improvement and optimize the affiliates’ ad campaigns for better results.

Now, let me share a funny story with you. Once, during a conference, I had the chance to meet an affiliate who had a unique approach to promoting iGaming products. Instead of traditional marketing methods, they printed the leaflets with the product’s logo, bonus and QR-code and left them in mail boxes. It was fascinating to see how their creative approach attracted an audience and generated profit. This experience reminded me of the importance of thinking outside the box and embracing innovative strategies in the iGaming affiliate marketing.

Overall, being an Affiliate Manager is an exciting and dynamic role that allows me to interact with affiliates, discuss plans, stay updated on iGaming trends, and explore creative marketing approaches.

Keeping affiliates motivated can be quite a task. What’s your secret to keeping the enthusiasm high and the relationship strong?

Here are some strategies that help me in achieving great results with my affiliates.

Transparent Communication: Regularly communicate with affiliates to provide updates, share important information, and address any concerns they may have. Clear and transparent communication helps in building trust and maintaining a strong relationship long-term.

Incentives and Rewards: Offer incentives and rewards to motivate your affiliates. This can include commission bonuses, performance-based rewards, or exclusive perks. Recognizing and rewarding their efforts can boost their enthusiasm and encourage them to increase the traffic volumes.

Training and Support: Provide training and ongoing support to affiliates. This can include educational resources, marketing materials, and access to a detailed statistics or overviews. By equipping affiliates with the necessary knowledge and tools, you empower them to succeed and maintain their motivation.

Regular Performance Evaluation: Regularly evaluate the performance of affiliates and provide feedback. This approach helps them understand their strengths and areas for improvement, allowing them to adjust their strategies and stay focused.

Remember, every affiliate is unique, so it’s important to understand their individual motivations and tailor your approach accordingly.

When it comes to selecting gaming providers, what’s your ‘go-to’ checklist? How does Royal Partners ensure a fair game for everyone, beyond just ticking the boxes?

There are several factors that can be considered in a ‘go-to’ checklist. Here’s what we take into consideration at Royal Partners.

Reputation and track record: It is important to assess the reputation and track record of gaming providers. This includes looking at their history in the industry, their licensing and regulatory compliance, and any feedback or reviews from other affiliates or players.

Game variety and quality: The range and quality of games offered by the gaming provider are crucial. This involves evaluating the diversity of game genres, the graphics and gameplay experience, and the overall entertainment value provided to players.

Fairness and randomness: Ensuring a fair game for everyone is a key aspect of selecting gaming providers. This involves assessing the provider’s commitment to fair play, the use of random number generators (RNGs) to ensure unbiased outcomes, and any certifications or audits that validate the fairness of their games.

Player experience and support: The overall player experience is important for player retention and satisfaction. Evaluating the gaming provider’s user interface, ease of navigation, and availability of customer support channels can help ensure a positive experience for players.

In addition to ticking these boxes, at Royal Partners we also go beyond the checklist to ensure a fair and entertaining game for everyone.

Transparency and communication: Maintaining open and transparent communication with affiliates and players, addressing any concerns or issues promptly, and providing clear information about the fairness measures in place.

Collaborative partnerships: Building strong partnerships with gaming providers based on trust and mutual understanding, allowing for ongoing collaboration to enhance fairness and player satisfaction.

In this bustling iGaming crowd, why should players and partners pick Royal Partners for their next adventure? What’s the ‘X-factor’ that sets you apart?

Royal Partners offers several advantages that make it stand out among the competition in the iGaming industry.

High Commission Rates: Royal Partners offers competitive commission rates, ensuring that affiliates can maximize their earnings. They can choose any commission model from CPA, RevShare or Hybrid.

Wide Range of Products: Royal Partners provides access to a diverse portfolio of reputable iGaming products. This allows affiliates to promote a variety of products and cater to different audiences.

Cutting-Edge Technology: The program utilizes advanced tracking and reporting tools, ensuring accurate and transparent data analysis. This enables affiliates to optimize their marketing strategies and increase their conversions rates.

Dedicated Support: Royal Partners offers a dedicated team of affiliate managers who provide personalized assistance and guidance. We treat each of our affiliates as an equal partner which helps us achieve great results.

Flexible Payout Options: The program provides flexible payment options, including various currencies and multiple payout methods. This ensures convenient and timely payouts for the affiliates.

Creative Marketing Tools: Royal Partners offers a range of marketing tools, such as banners, landing pages, and exclusive promotions. These tools help the affiliates attract and retain players, enhancing their overall performance.

These factors collectively contribute to the ‘X-factor’ that sets Royal Partners apart, making it a great choice for players and affiliates in the iGaming industry.

How about the future? What exciting changes or events are on the horizon for affiliates at Royal Partners? Any sneak peeks you can share?

The future is bright for Royal Partners. I can’t give you all the details but a couple of small hints never hurt nobody. First of all, we’ll keep doing our best to ensure our affiliates and players have the best experience possible.

As always, you can expect brand new products to be launched as well as the list of the GEOs to be expanded. Right now we’re looking East, the very first Asian GEO available for our affiliates is Japan. We’re so excited about the opportunity! That’s why you should reach out to Royal Partners if you have any Japanese traffic and become among the first affiliates to drive traffic from the new GEO.

Best,
Royal Partners

Hey,

eSports is taking the world by storm, and it’s no surprise that a lot of affiliate programs and affiliates are looking to take advantage of it. The rapid growth of the eSports’ community is making it so appealing. Let’s break down why eSports campaigns are worth a try.


The majority of us enjoy either watching or playing video games. Or both. It could be League of Legends, FIFA, Counter-Strike or any other major video game with the competitive tournaments. They always draw a lot of attention and thousands, if not millions, people are watching and predicting who will end up at the top. What’s more tournaments usually don’t last long and have many games going on simultaneously. Respectively, there are a lot of opportunities to make bets in a short period of time. It’s a great opportunity if you feel tired of traditional betting.

The beauty of the eSports industry is its global reach. All the major tournaments and competitions are broadcasted worldwide. Meanwhile, there are some local leagues and competitions which can also be appealing with the right approach.

Unlike traditional betting, eSports predominantly appeals to younger viewers. A significant number of viewers aged from 18 to 35 years. Make sure your ad creatives are bright, catchy and represent the most famous game characters and elements.

What’s more, the eSports industry is not just a trend. It’s a long-term pastime for so many people. The more and more tournaments are hosted, just pick the one that suits you best. If you’re a gamer yourself, why not try to choose your favourite one?

Royal Partners has already added the eSports section to the products and soon a big announcement is expected. Stay tuned.

Best,
Royal Partners

Hello everyone,

Last couple of posts we've talked about eSports, its advantages and differences from traditional betting. As advertised, soon our STARDA will have the exclusive eSports promo for all of the affiliates.

eSports is expected to play a pivotal role in the iGaming industry and we couldn't just stand aside and wait. Instead, we're going all-in with one of our products.

So, what should you expect from Royal Partners' eSports promo?

• Brand new eSports section at STARDA
• Exclusive terms for the affiliates
• 8 GEOs all over the world
• Fully localised banners and landing pages
• Three weeks of action

What are you waiting for? The promo starts today, October 10! Don't miss it out!

Reach out to us asap, make a deal and start monetising your traffic.

Best,
Royal Partners

Hello everyone,

Royal Partners has turned 6 years old! Six thrilling years of challenges and opportunities, new projects, and achievements.

Every victory for Royal Partners is a shared victory. We thank you for your trust and want to share this celebration with you.

For Royal Partners' Birthday, our team has prepared gifts for everyone, all tied to an important number for us.

If you drive 60 FDs more in April than in March, we will additionally pay for this increase at $6 per FD. Participating GEOs: CPA/Hybrid - RU CA EU, and Revshare - CIS, EU, CA, India, Turkey.

60% RevShare for the first three months after joining is waiting for our new partners. If you're not into RS, we'll double the test caps for you.

Available for all brands.

We value our collaboration and are grateful for 6 years of productive work!

Don’t waste your time, reach out to us and celebrate!

Best,
Royal Partners

Hello everyone,

We are excited to present our Royal Boost promotion! This seasonal offer is available for both existing and new partners — don’t miss the chance to participate and claim your reward.



REVSHARE

• All new partners who join by November 1st, with a minimum FD of 20 per month, will receive a 60% revenue share until the end of the year.
• All partners who double their FD (starting from 20) in August, September or October compared to July will receive an extra 20% payment.

CPA or Hybrid Model

• All new partners who join by November 1st and have filled a cap of 60 FDs per month. Upon successful completion of this cap, they will receive an additional payment of 2,000 EUR.
• All partners who double their FD (starting from 20) in August or September compared to July will receive an extra 20% payment.

Don’t miss the chance to earn more and take full advantage of Royal Boost!

To participate in the promotion, contact your personal manager. The offer is available only after terms are agreed upon and discussed.

GEOs: EU CA

The promotion does not apply to prepaid affiliates (e.g. listing or balance prepayment for streamers).

Best regards,
The Royal Partners Team

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In-House iGaming offers
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Hey,

It’s time to meet us at SiGMA Europe in Malta again!
This year, 27 000 people will attend SiGMA from 11th to 14th November in Malta! We'll be present to hand you some exclusive merchandise, chat about trends, and discuss exciting partnership opportunities. And, of course, we’re bringing plenty of gifts, which we plan to give away right at our booth.

Don’t hesitate and reach out to us at Booth 3100 (find us on the Sigma map on their website).

Feel free to fill in the form on our website and book a meeting with our managers.

But that's not all we have prepared!
In an aspiration to unite iGaming and art, we’ve collaborated with Portuguese graffiti artists Halfstudio and are excited to present an art project designed to leave its mark on Malta’s cultural landscape.
We’ve chosen Pjazza Jean de Valette, a mesmerising place that is listed as World Heritage by UNESCO, as a location for the installation. It symbolises strength and resilience and serves as an inspiring reminder to find confidence within oneself.

We are happy to invite you to visit Pjazza Jean de Valette to see the installation firsthand.

See you in Malta!

Best,
Royal Partners